We have worked with Asda’s property development team for 6 years, helping position them in Scotland, Northern Ireland and Northern England as the “retailer of choice”.
Working together with the client and partners we achieved this by influencing the tone of voice and structure of their communications, off and on line, and most importantly at planning events.
By educating and engaging with their diverse audiences, we have positioned Asda as the retailer who listens more and helps build communities.